If you’re a movie buff and spend as much time online as I do, you might have noticed a growing trend with websites putting advertisements before movie trailers. A movie trailer is basically a glorified commercial for film. It’s offering glimpses of the best parts so that you hopefully will pay money to watch the whole thing. So advertisements before movie trailers are essentially just commercials for commercials. This is capitalism at its best.
Critically Rated at 6/17
Written, Rated, and Reviewed by Brendan H. Young
Most people like movies. It’s pretty cool to sit on your ass and be transported to a different world and to live vicariously through the people on the screen. The best way to watch a movie is to go to the movie theater. Some people prefer watching a movie at home on Blu-ray/DVD or stream it from Netflix or Hulu. Some people rely on premium movie channels like HBO. HBO is ok because they don’t cut out anything or have commercials. For the most part, watching movies on TV is the worst way to go. You should avoid movies on basic cable channels. A movie’s pacing is important, and it gets destroyed with the constant commercial breaks. Movies need momentum, and each time Andy Dufresne does something uplifting and it cuts to some bitch pitching dog food you can’t care about the character as much. Sometimes they have to cut out violent scenes and vulgar dialog. They replace cool lines, no matter how essential to the movie it is. If John McClane doesn’t say “Yippee-ki-yay, motherfucker,” then you aren’t watching Die Hard.
Critically Rated at 4/17